Yoga Niche- Affiliate Report
Currently we are developing a new blog that is focusing on the Yoga and Health niche. We have a professional yoga teacher talking about Yoga for health, eating well and eastern spirituality. the content is coming along and the links starting to roll in. Today I had a bit of a harrowing experience trying to find the right affiliate programs to advertise on the blog. By the end of the day, I was throughly frustrated and wished I could just find them all in one place
- First I looked at my existing programs, CJ and Hydra to see what they had
- Then I did basic Google Search for “Yoga Affiliate Programs”
- Sifting through the crap, I came up with 5 programs to investigate
- Yoga.com
- Healthandyoga.com
- Wailana.com
- Yogayak.com
- Hydra - Freebie Yoga Mat giveaway
- Lets now go through each one of these programs along with the pros and cons of attracting afilliate advertiser. (Advertisers I hope you are listening
Yoga.com
- PROS
- They win the gold medal for the easiest signup page. One page a few lines and CLICK. You are an affiliate
- Very nice storefront, site with lots of yoga related content and well organized
- Seems to be an established brand
- CONS
- Get some more banners man
- 4% commission (or 8% store credit) give me a break. Program went in the can after saw this. Great site, but they obviously aren’t into affiliate marketing.
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The Big Y - Yahoo Search Marketing
What I have found with Yahoo is that on highly competitive terms they are no cheaper than Google, however on keywords not in the front row, you can get significant discounts. And Hey a Click is a click. Also in my studies I have found that for retail goods that Yahoo browsers purchase about 2-3x as much as Google searchers. Which makes your clickthroughs all that more valuable. I think the Yahoo searcher is generally a little more focused than the Google searcher who is more or less browsing for fun. as well. Might as well - its a free $25.00. Yahoo! Sponsored Search connects businesses and customers online. Sign up and get a $25 credit.
An Ebay PHPBayPro Experiment
Recently through the advise of a friend I tried an experiment with eBay affiliate marketing. I will go through the process step by step so that you can have a full understanding.
I began with a 4 year old PR4 website in an Antiques Niche. This site was getting about 20 uniques a days just off of backlinks (Wiki and DMOZ included) and minimal SERPs results, mostly for images. For all intensive purposes it was a pretty sleepy site. It had used to be an active retail site for me, but about two years ago I stopped stocking the products and held onto it. It was making about $10 a month in Adsense before I redesigned. This is what I did
- Downloaded and installed Wordpress
- Very Very easy to do. simply upload and follow a few instructions, find a nice theme and you have a site that is instantly SEO optimized and more beautiful than %90 of hand-coded web pages out there.
- Got an eBay Partner Network Account.
- Purchased and installed PHPBayPro by Wired Studios. Best $39 I spent this year.
- With PHPBayPro, I then commenced to simply drop a category code and search filter in for approximately 100 different sub topics relating to my website category. The result was approx 100 pages each specialized within the niche. So for Example if my website subject was on Barbie. I would have individual pages for Malibu Barbie, Ken Dolls and Barbie Dresses.
- Most people that throw together a quick store such as the majority of BANS (Build a Niche Store) users, just plop in the category numbers and leave it at that. This I have found is more or less ineffective for the following reasons
- This is what everybody does, so you will have duplicate content penalties de-indexing footprints with the other BANS and PHPBayPro Users
- This makes for a horrible shopping experience. Successful websites don’t just contrive ways to get one time visitors and then quickly try to convert them or grab their cookies before they leave. Successful affiliate websites actually add value to a customers browsing experience by better organizing the information at hand.
- Most people that throw together a quick store such as the majority of BANS (Build a Niche Store) users, just plop in the category numbers and leave it at that. This I have found is more or less ineffective for the following reasons
- Downloaded and installed Wordpress
$100 PPC Coupon.
NOTE: Since originally posting this, MSN has canceled their AdCenter program, so I have removed the coupon from the page. You can still sign up with MIVA and Yahoo
Lets keep this simple. I have $100 worth of Pay Per Click coupons to hand out to new users. I have $25.00 coupons from Yahoo and MIVA and a $50.00 coupon from MSN.
